When you get engaged or married, you usually create a Registry, so people know what kind of stuff to buy you.
Now, you can go to high end retailers like Nordstrom’s,
You go in, scan a bunch of stuff you want people to buy you and they can access this information via a website or at the store when they’re ready to purchase you a gift.
Registries are designed to make sure you get the stuff YOU want, instead of the crap that people want to buy you sometimes.
Well, what if you want a NEW CAR?
There’s a registry for that too!
You may have recently seen this 30 second Dodge Dart commercial on TV…it’s everywhere.
In January, Dodge introduced the Dodge Dart Registry.
This allows you:
You can also upload pictures or a video about why you’re asking people to sponsor your car, some which involve sob stories.
Then, the registry itemizes the components of the car like:
….then those items are listed so that people can BUY them for you.
Once the registry is complete, you spread the word about it via email, Twitter, Facebook, etc.
They go to the registry and click the ‘Fund a Part’ link and using a credit card, they sponsor those specific parts based on how much they want to spend.
The funds raised on the registry, MINUS A FEW FEES, are used to purchase your Dodge Dart.
Yes, there are fees involved, and these fees apply whether or not you reach your goal.
There is a:
That’s $90 for every $1000 raised. So, if you’re trying to raise funds for a $20,000 car, that would be $1,800 in fees!
The fees go to RocketHub, to cover the cost of running the registry for Dodge.
When your pre-determined timeline is up, you see how much you have and then ‘withdraw’ the money (minus the fees) and put it toward the cost of the car.
OR…you can ‘withdraw’ the cash and keep it, which would seem to be counterproductive since you still have to pay the fees anyway.