As the Rick Perry-Jerry Brown spitting match entered its fourth day, the Republican governor of Texas announced Thursday that he will travel to California to recruit businesses from the Golden State.

Perry has visited several times before, but never with so much attention. His office released a radio ad criticizing California's business climate earlier this week, and Brown's effort to dismiss the affront was so tart – "It's barely a fart," he said – it only perpetuated the publicity.



"Perry's getting exactly what he wanted," California Lt. Gov. Gavin Newsom said on KQED radio's "Forum" program on Thursday. "He's getting all kinds of press up and down the state, and why? Well, because he's leaning in. He's in the game. He's getting in our heads."

Perry, a former presidential hopeful, is far from the first governor to boast of poaching businesses from another state, nor is he the first Republican to please a conservative constituency with jabs at liberal California.

Read more at the Sacramento Bee