Planking, owling, and Tebowing are played out. Men and women have moved on to the new school... Mamming.
Inquisirt reports mamming was created by Michelle Jaret and Michelle Lamont, and yes, the point is to put your boobs on something mundane.
Men and women both can get in on the action, which is apparently intended to inspire women to get preventative mammograms.
Read more at Inquisitr