From LA Weekly:
Can the color of your plates make you eat more or less food? Yes, according to new research done at the Cornell Food and Brand Lab. Lab director Dr. Brian Wansink, Ph.D., and Dr. Koert van Ittersum discovered that diners served themselves more food when there was little contrast between the color of the food and the color of the plate.
To test their theory about color contrast, the researchers conducted a study, in which 60 participants were divided and sent to buffet lines offering pasta with red tomato or white Alfredo sauces. Diners were randomly given either red or white plates on which to serve themselves the pasta. After the diners plated their own food, their portion sizes were weighed. The researchers discovered that low contrast between the food and the plates (for example, pasta with Alfredo sauce on a white plate) resulted in 22 percent more food being self-served. Read more HERE
