We've all been to the store this summer, shopping for sunscreen. And it’s confusing: SPF 70, 80, 100 .... I saw 110 the other day. And the higher you go, in many cases, the more money they charge you.

But some doctors say the sunscreen companies are misleading you — and they know it.

"You want to buy the very best for your kids," mom Angie Malone told us at the beach. "The highest number, the sweatproof, the waterproof..."

Read more at MSNBC